ABOUT CLAUDIO RIAZ

Claudio Riaz first became enamored with beauty as an adolescent while observing his mother and seven sisters getting ready for special occasions.. He recalls watching them transform into queens of beauty; applying varying shades or formulas. Even at a younger age he recognized that these eight women could be so similar, yet still maintain their own distinct approach to beauty,.  

 

Over a twenty year span Claudio perfected his makeup craft working with the beauty industries leading prestige and luxury brands with notable titles including the Artistic Director for a prominent Parisienne beauty line where he helped shape the development of their color cosmetics products.

 

It was during those many years of international travel while lending his expertise to countless clients ranging from socialites,, celebrities and everyday women at luxury retailers including Bergdorf Goodman, Harrods, Neiman Marcus and Barney NY that Claudio realized how important it was for every woman to be able to duplicate the professional makeup application they received in his chair without it being complicated or taking hours.

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Claudio Riaz products are as distinctive as each of the women who use them. The original collection of 24 hand-crafted brushes which includes five patented strategic designs for instant and precise application launched at BarneysNY in 2007.  The massive success of the brushes paved the way for his much anticipated line of exquisitely edited makeup.   Every item in the collection has been thoughtfully and carefully designed to create an instantly flawless application featuring; skin perfecting foundations, eye and face concealers, complexion highlighters, highly pigmented shadows to create looks that range from subtle to dramatic along with an array of signature lip and cheek colors from nudes to deep rich red tones making it possible to be your own makeup artist.

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Available exclusively at Neiman Marcus and at claudioriaz.com, the collection of make-up and one-of-a-kind brushes will give you the creative freedom to celebrate your distinctive beauty - and all with instantaneous results!

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“My dream was always to have a cosmetics brand that was well-edited and luxurious for the woman who wants to be the most beautiful version of herself instantly” – Claudio Riaz

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